The Mane Intent Receives $5,000 in Funding from Peterborough Economic Development

“We are proud to showcase the talented entrepreneurs of the B.L.A.S.T. Top 16 in 2016. Our team designed this pilot project to address a specific need in the market: a program for older entrepreneurs. We look forward to continuing to celebrate the successes of these entrepreneurs.” Rhonda Keenan, President & CEO, Peterborough Economic Development

“The essence of the experience is a unique connection between horse and human. It is in this moment that the gate of possibility opens and the path to healing and self-awareness begins.” Jennifer Garland, Owner, The Mane Intent

We’re pleased to announce that The Mane Intent is one of the top 16 in 2016 Entrepreneurs recognized by Peterborough Economic Development as part of its B.L.A.S.T. (Business Launch, Assistance, Support and Training) Pilot Program. The B.L.A.S.T. Pilot Program, which launched in January, was designed specifically to support entrepreneurs over the age of 30, particularly for professionals in skilled trades, product creation and service provisions. As part of the program, The Mane Intent’s owner Jennifer Garland was connected with training to complete a business plan to guide The Mane  Intent’s growth.


Photo by Rob Howard @Kawarthalocal

Peterborough Economic Development announced a total of $80,000 in funding Monday, June 20 as the “Top 16 in 2016” each received a $5,000 microgrant to assist with executing business plans. Funding will be used by The Mane Intent to support the company’s growth.

“We’re grateful for programs like B.L.A.S.T. that give entrepreneurs the support they need to bring their businesses to life. The coaching and support of the Business Advisory Team, and in particular, Cathy Ireland, was invaluable and greatly appreciated,” said Jennifer Garland, in receiving the company’s microgrant.

2016 B.L.A.S.T. finalists had an opportunity to share their story and show case their business. “We offer individual coaching and group sessions using Facilitated Equine Experiential Learning. Our programming includes mental health and wellness workshops, individual and team effectiveness coaching, and leadership development,” explained Garland, adding: “All exercises with the horses are on the ground and guided by a professionally certified coach and experienced facilitator. No previous horse experience is required.”

“In the years ahead, the need for stress management and coping skills is expected to increase. This is where the purpose of The Mane Intent kicks in. Our offering is universally appealing, accessible to all and competitively priced. We offer people with a unique way to reduce stress, improve wellness and relationships, while ultimately gaining coping skills for a healthy work/life balance,” she said.


Photo by Sofie Andreou, Sofie Andreou & Associates

“These are memorable, one-of-a-kind events with our gentle herd, presented in a beautiful natural setting. Our horses are natural coaches, mirroring back to us behaviours and beliefs that can block our growth. The essence of the experience is the unique connection between horse and human. They can evoke a human response that is unexpected, surprising and powerful. It is in that moment that the gate of possibility opens and the path to healing and self-awareness begins,” concluded Garland.

That’s why at The Mane Intent we connect people to possibility using horse power.

Congratulations to Tracey Randall, General Manager, Peterborough Musicfest on winning the complimentary 90 minute introductory session at The Mane Intent as part of our Top 2016 Showcase booth draw.

For more information or to book an individual or group session, contact us at or call 705-295-6618



The Mane Intent

June 21, 2016

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